Dive Brief:

• For the 100 retail clients of e-commerce software vendor MarketLive, Q1 mobile revenue rose 47% compared to last year, and phone and tablets will likely drive half of all traffic to its clients’ sites, according to MarketLive’s quarterly performance index.

• Those retailers also saw Q1 web sales grow 18.7% over 2013 Q1, the company said.

• Average mobile paid search conversion triple and average email conversion almost doubled, the company also said.

Dive Insight:

MarketLive’s performance index report didn’t name its clients, but they are known to include Design Within Reach, Modell’s, Fossil Inc., Aveeno, and Helzberg Diamonds. These are brick-and-mortar retailers that have fully embraced operations across all channels and, the vendor reports, have seen double-digit growth for six straight quarters.