For the past several years, Retail Dive has closed out one year and welcomed the next through an interview with Doug Stephens, a consultant to many retailers with a decidedly futuristic outlook. Last year, the pandemic had scrambled many retail givens, and therefore many previous predictions for the industry. The pandemic isn't over, and new strains are threatening the recovery that many retailers experienced this year. Still, 2021 was a year of recovery, with clear signs that physical locations remain an important way to engage with customers.
But not just any stores. In this podcast, I sit down with Stephens as he goes over not only the elements of a successful store, but also the all-encompassing mindset that retailers must have in order to make a store worth running. Thanks for listening.
Resource links:
- How money shapes retail
- How Nike execs think through its digital ecosystem
- Retail has more — but slower — growth ahead in 2022: Moody's
Editor's note: This show was produced and edited by Caroline Jansen. The Backroom's co-host Ben Unglesbee isn't featured in this episode. But don't worry, you can catch both Ben and Daphne when The Backroom returns in 2022.