Deep Sentinel, the leader in proactive AI-powered security, today announced the launch of SentinelNow at BOMA 2025 in Boston. This new on-demand live guard service fills critical security gaps for businesses and properties, particularly those with high-risk employees, high-profile operations, or key vulnerability points.  

SentinelNow delivers real-time live guard intervention at the push of a button.  

When an employee feels unsafe, observes suspicious activity, or simply needs an extra set of eyes, they can press the physical SentinelNow button to instantly connect with a trained Deep Sentinel guard. Within seconds, the guard views the live camera feed, provides verbal intervention or support when appropriate, and escalates to emergency services immediately when needed. The guard can then provide first responders with real-time situational awareness and details such as number and description of suspects, any visible weapons, crime details and any known medical needs. 

“Our clients have been asking for a security solution to protect their workers and customers around the clock,” said David Selinger, founder and CEO of Deep Sentinel. “Threats don’t wait for convenient times. Property managers, office and retail workers, and other high-risk employees can now call a trained Deep Sentinel guard and receive on-demand support immediately — at any time.” 

Designed for flexibility, SentinelNow is built to serve a wide range of businesses — from office parks and medical campuses, to warehouses and retailers, to car dealerships and multi-tenant properties. Whether it’s deterring suspicious activity, supporting frontline staff, or providing peace of mind during or after business hours, SentinelNow adapts to the specific needs of each site.  

The system is installed within minutes through a simple app setup and pairs with existing Deep Sentinel Power-over-Ethernet camera hubs — no new infrastructure required. SentinelNow is available by subscription starting at $50 per month (more details here). 

From busy front desks to overlooked back entrances, SentinelNow gives multi-family and multi-tenant property teams a flexible way to respond to incidents as they happen. The new service empowers property managers to instantly deter unwanted activity, such as menacing or threatening people entering publicly-accessible lobbies, storefronts or parking garages.  

Whether closing up late at night, handling package deliveries from unknown carriers or managing unpredictable consumer interactions, retail and public-facing workers can gain peace of mind knowing a live guard is a button push away, and can offer an extra set of eyes during solo shifts or nighttime walks to their parked car. 

“Highly responsive on-demand guard services, which were previously only available to large companies and the wealthiest individuals, are needed more than ever by small-to-mid-sized businesses and properties dealing with uncertain public threats,” says Ray Bernard, security industry analyst and author. “Thanks to AI technologies, the immediate preventative response capabilities of security solutions like SentinelNow are now available to these customers at a much lower cost.” 

Deep Sentinel is exhibiting SentinelNow today at Booth #316 at the BOMA International Conference & Expo, the leading conference for building owners and property managers. More information on SentinelNow can be found here.