Consumer Trends: Page 64
-
87% of shoppers now begin product searches online
Brick-and-mortar can survive and thrive as marketplaces grow, but retailers must respond to the imperatives of the new shopper-first digital world, according to a new report.
By Dan Alaimo • Aug. 15, 2018 -
Is there life after VF Corp for Lee and Wrangler?
With high-performance athleisure on the rise, spinning off a sluggish denim business seems like an obvious move. But the company may be missing an opportunity for innovation.
By Daphne Howland • Aug. 13, 2018 -
Trendline
Digital innovation and technology trends in retail
Generative AI and TikTok Shop have replaced the metaverse and NFTs as the hot topics of the day — here’s a look at how brands are using them.
By Retail Dive staff -
Most shoppers abandon their purchase if checkout is too hard
A recent study by Splitit found that over 87% of online customers are willing to drop their cart if it's too difficult to purchase, and 55% would never return.
By Jacqueline Renfrow • Aug. 13, 2018 -
Deep Dive
10 Amazon myths examined
The e-commerce giant has a reputation as the retail bogeyman, but which tales are true and which ones are exaggerated?
By Corinne Ruff , Ben Unglesbee , Laura Heller , Cara Salpini • Updated Aug. 15, 2018 -
Column
Retail Therapy: How to sew denim on denim and charge $600 for it
In the crowded space of double denim jeans, R13 is trying to stand out with the usual tricks … an outlandish price tag and no fashion sense.
By Cara Salpini • Aug. 10, 2018 -
Over half of Prime Day shoppers planned ahead for the holiday
If Amazon's big July shopping holiday is an indicator, retailers aren't the only ones planning ahead for the critical holiday season, according to A.T. Kearney.
By Jacqueline Renfrow • Aug. 8, 2018 -
Off-price craze driving foot traffic to Marshalls, Macy's
Macy's and its off-price Backstage sidekick are benefiting from consumer interest in the off-price sector, according to a new report from GroundTruth.
By Daphne Howland • Aug. 8, 2018 -
Walmart, Target lead for BTS destinations
Parents plan to shop early, inexpensively and soon for back-to-school items, and discounters are the most likely destination, according to two new reports.
By Jacqueline Renfrow • Aug. 7, 2018 -
Study: VR, voice assistants aren’t must-haves for shoppers
High-tech features in retail stores aren't important to 48% of consumers, Bazaarvoice found.
By Robert Williams • Aug. 6, 2018 -
Deep Dive
How Poshmark’s sellers made $1B off the ‘social mall’
The mobile marketplace is performing well in apparel, but could the temptation to expand make it just another Etsy?
By Cara Salpini • Aug. 6, 2018 -
Macy's taps Rachel Zoe for fall capsule
The department store is pulling various levers to hold onto its leadership position in apparel.
By Daphne Howland • Aug. 6, 2018 -
Column
Retail Therapy: Designer label fights its way into men's hearts
Van Heusen banks on a partnership with UFC stars to help men realize how easy it is to beat each other up in their business attire.
By Cara Salpini • Aug. 3, 2018 -
Target unveils two more private apparel lines
New men's and women's apparel labels have inclusive sizing and are aimed at younger fashionistas, a weak spot for Target.
By Daphne Howland • Aug. 3, 2018 -
Opinion
Amazon's private label push is a signal to brands to focus on experience
In light of Amazon's recent focus on its brands, retailers need to double down on the one thing that Amazon can't offer — the brand experience, writes Sam Kliger, CEO of KWI.
By Sam Kliger • Aug. 2, 2018 -
Target to drop Champion activewear line
The retailer is ditching a longstanding brand that is on the rise, and could be working on its own private label.
By Daphne Howland • Aug. 2, 2018 -
Adidas keeping more shoppers off Amazon than Nike
The athletics retailer has upped its digital marketing game, and that's paying off, according to digital market intelligence firm SimilarWeb.
By Daphne Howland • Aug. 2, 2018 -
Brookstone files for bankruptcy with plans to sell itself
As it seeks a buyer, the retailer of gadgets and novelties plans to shut down its remaining 101 mall stores in Chapter 11 — its second in about four years.
By Ben Unglesbee • Aug. 2, 2018 -
Beauty brands stand to gain from virtual advisers
The virtual tools appear to attract customers who are engaged online and shop often.
By Nicole Ault • Aug. 1, 2018 -
Amazon and other uncertainties are driving M&A
Consumer expectations and Amazon's constant innovation are challenging many retailers and driving acquisitions, according to PwC's latest M&A report.
By Daphne Howland • July 30, 2018 -
Merchandise strategies key to pleasing 'savvy shoppers'
Trend analysis and customer engagement on social media may be critical strategies to avoid merchandise mistakes.
By Nicole Ault • July 30, 2018 -
Column
Retail Therapy: Twitter plays the Trump card
After Ivanka Trump announced her namesake clothing brand would shut down, social media users roasted the designer turned political adviser.
By Cara Salpini • July 27, 2018 -
Wet Seal relaunches plus collection
A year after being bought out of its second bankruptcy in two years, the SoCal teen apparel brand is attempting to survive as a pure-play online retailer.
By Daphne Howland • July 25, 2018 -
Brookstone reportedly searching for bankruptcy loan
The merchant of oddball electronics could file for Chapter 11 if it finds a financial backer to take it through the process, The Wall Street Journal reports.
By Ben Unglesbee • July 24, 2018 -
Deep Dive
Has Casper put traditional mattress sellers to sleep?
The 2010s ushered in an influx of bed-in-a-box mattress players that changed the way we think about the sector. But how much really changed, and where are the mattress startups headed?
By Cara Salpini • July 24, 2018 -
Back-to-college shopping season isn't as simple as ABC
Retailers must market to customers of varying ages and incomes — and who prefer brick-and-mortar stores to online shopping for back to school, according to a new Deloitte study.
By Nicole Ault • July 20, 2018