Old Navy offers Black Friday deals early, adds in-store safety measures

The retailer will close on Thanksgiving and promote holiday deals beyond Black Friday and Cyber Weekend.

By Tatiana Walk-Morris • Nov. 6, 2020

Lego's holiday campaign focuses on digital, e-commerce channels

With shoppable ad formats and Spotify playlists, the effort is well-suited to consumer behavior during the pandemic.

By Aaron Baar • Nov. 6, 2020

Explore the Trendline➔

A look at the 2024 holiday season

Technology will play a key role in holiday sales this year, Adobe revealed in its latest holiday report. 

By Retail Dive staff

Hudson's Bay shops with 'Schitt's Creek' stars in holiday campaign

Along with ads starring Catherine O'Hara and Annie Murphy, the company created a digital hub to help consumers shop from home.

By Tatiana Walk-Morris • Nov. 5, 2020

Election delays hinder store traffic and online sales as holidays launch

With results up in the air and the pandemic ongoing, retailers and their customers face further uncertainty at an already volatile time.

By Daphne Howland • Nov. 5, 2020

Amazon unveils 'The Show Must Go On' holiday ad campaign

The e-commerce giant started pushing holiday deals this fall and created 100,000 temporary positions to prepare for the shopping season. 

By Tatiana Walk-Morris • Nov. 4, 2020

Dollar General announces single-day holiday sales event

With the Nov. 13 event, the company joins other retailers that have rolled out discounts ahead of Black Friday. 

By Tatiana Walk-Morris • Nov. 4, 2020

The holidays are here. Where's the consumer?

Uncertainty about the pandemic and the economy is defining the season as retailers try to coax customers to spend early on all channels.

By Daphne Howland • Nov. 2, 2020

Holiday season 2020: 3 "Cs" to success and survival

Performance this holiday season could determine your long-term survival. Here are three Cs to success.

Nov. 2, 2020

How thinking outside the box could be the best way to deliver for your customers this holiday season

The stakes have never been higher — according to the FCI, only 21% of US consumers report forgiving brands and stores whose service has been disrupted by COVID-19.

Nov. 2, 2020

Online holiday sales to reach $189B, Adobe says

E-commerce sales are expected to surpass $3 billion daily between Nov. 22 and Dec. 3. 

By Tatiana Walk-Morris • Oct. 30, 2020

Amazon to hire 100K seasonal workers

Other retailers, like Walmart and Target, have also hired for roles devoted to same-day services or e-commerce fulfillment during the holidays. 

By Tatiana Walk-Morris • Oct. 30, 2020

The Backroom: How retailers are navigating holiday 2020

As the season kick-starts earlier than ever, the industry braces for a fourth quarter plagued by uncertainty.

By Retail Dive Staff • Oct. 29, 2020

Will toys' pandemic-driven growth continue into the holidays?

The category, struggling since the death of Toys R Us, has gotten a boost this year as desperate parents try to keep their kids entertained.

By Ben Unglesbee • Oct. 28, 2020

The Senate's stimulus breakdown is the last thing retailers needed

The lawmakers adjourned this week without agreeing to a new stimulus package, essentially taking billions of holiday spending with them.

By Daphne Howland • Oct. 28, 2020

Can retailers reinvent holiday cheer in a pandemic?

Mall Santas, tree lighting, Macy's Thanksgiving Day parade — retailers have to rethink every cornerstone of the holiday season, without losing the joy.

By Cara Salpini • Oct. 26, 2020

5 ways sophisticated bots could turn your Black Friday campaigns into a #BotFriday disaster

The world's largest retailers lose millions of dollars to sophisticated bots each year. Do you know how these bots work and how to respond?

By Bethann Noble, Head of Product Marketing, White Ops • Oct. 26, 2020

Retail Therapy: Brands reimagine Halloween festivities

Reese's and Kool-Aid created safer alternatives to trick-or-treating, while Reebok unveiled Ghostbusters-inspired shoes to get consumers in the spirit.

By Caroline Jansen • Oct. 23, 2020

Macy's introduces virtual, in-person stylist appointments for the holidays

Gifting experts will be available to help shoppers in a year where many events have gone virtual, including the department store's iconic parade.

By Tatiana Walk-Morris • Oct. 23, 2020

Boost in e-commerce may lead to more counterfeits: study

With more consumers shopping online this year, the threat of online counterfeits looms, according to Red Points. 

By Tatiana Walk-Morris • Oct. 22, 2020

Target adds more safety features ahead of the holidays

The retailer is ramping up contactless checkout options and letting customers digitally reserve a place in store lines. 

By Ben Unglesbee • Oct. 22, 2020

The naked truth about apparel's future

The segment was in free fall even before the pandemic. But a bleak 2020 could give way to new opportunities.

By Daphne Howland • Oct. 22, 2020

Alibaba adds pre-sales events ahead of Global Shopping Festival

With more sales days, the platform will highlight small businesses in addition to major brands.

By Tatiana Walk-Morris • Oct. 21, 2020

Banana Republic ends 15-year TV hiatus with new holiday spot

Given the COVID-19 pandemic's impact on consumer habits, the brand is focusing on comfortable clothing and charitable giving this season.

By Tatiana Walk-Morris • Oct. 21, 2020

Consumers projected to spend more on comfortable clothing: NPD

Though apparel retailers have struggled during COVID-19, consumers expect to shop more online.

By Tatiana Walk-Morris • Oct. 21, 2020

Deloitte finds US consumers anxious about their finances, health ahead of the holidays

While many shoppers will spend money saved because they couldn't travel this year, they'll avoid stores and spend 7% less than last year.

By Daphne Howland • Oct. 20, 2020