Holidays: Page 31
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Peak holiday shopping season to shift into December this year
More than half of consumers surveyed by Deloitte plan their purchases around Cyber Monday, which falls later on the calendar this year.
By Lisa Rowan • Oct. 23, 2019 -
Holiday shopping kicked off in ... July?
A new survey from RetailMeNot indicates shoppers are distributing their holiday spending beyond November and December.
By Lisa Rowan • Oct. 21, 2019 -
Trendline
Inside the 2024 holiday season
Retailers are navigating the effects of inflation as retail’s most important quarter looms.
By Retail Dive staff -
Smartphones are most popular devices for online shopping, survey says
Less than a third of shoppers plan to use a desktop or laptop for purchasing, while just 16% will browse on a tablet.
By Robert Williams • Oct. 21, 2019 -
How much does Halloween actually matter?
This year is expected to be the third-highest in terms of sales, but the glow of potential payoff — and the threat of disappointment — haunt some retailers.
By Cara Salpini • Oct. 21, 2019 -
More holiday shoppers will spend at least $500 on gifts this year
How to reach holiday shoppers and how much they’ll spend varies by age and gender.
By Tatiana Walk-Morris • Oct. 18, 2019 -
Consumers pull back spending in September, snapping 6-month streak
The sales decline last month was an unpleasant surprise and hardly a good sign ahead of the holidays.
By Daphne Howland • Oct. 16, 2019 -
Walmart relaunches online toy ‘lab’
The retail giant is once again deepening its push into the category ahead of the holiday season, as the race to fill the Toys R Us void goes into its second year.
By Ben Unglesbee • Oct. 16, 2019 -
Majority of consumers to shop in-store during the holidays
Shoppers anticipate spending more than last year, with more money going toward gift cards, an ICSC report finds.
By Tatiana Walk-Morris • Oct. 15, 2019 -
Sponsored by Klaviyo
Why segmentation and personalization must be part of your holiday marketing strategy
With the busiest sales time of the year approaching for most brands, it’s critical to have a holiday game plan to ensure your brand stands out in order to drive success.
By Katie Tierney • Oct. 15, 2019 -
6 ways retailers can win the holidays
It's a high stakes year, as retailers have closed nearly 7,300 stores thus far and 28 retailers are facing bankruptcy in the next 12 months.
By Kaarin Moore • Oct. 14, 2019 -
Women plan to shop online, on mobile this holiday season
Survey results from daVinci Payments show women intend to keep holiday spending consistent with last year's.
By Lisa Rowan • Oct. 11, 2019 -
Retailers spent 6% less on holiday ads in 2018
Social media and digital advertising took the lead in spending growth.
By Tatiana Walk-Morris • Oct. 11, 2019 -
Walgreens partners with FedEx on returns in preparation for peak season
Customers will be able to print return labels and have packages shipped from 7,300 Walgreens locations.
By Morgan Forde • Oct. 9, 2019 -
Consumers looking for 'responsible' retailers this holiday season
Eighty-five percent of shoppers will spend the same or more than last year, per Accenture's 2019 Holiday Shopping Survey.
By Lisa Rowan • Oct. 9, 2019 -
PwC: 54% of consumers to shop online for the holidays
Amazon continues to lead product searches, but its influence is declining, according to the report.
By Tatiana Walk-Morris • Oct. 8, 2019 -
NRF forecasts strong holiday season, despite tariffs
The retail trade association expects holiday sales to grow between 3.8% and 4.2% over last year.
By Lisa Rowan • Oct. 4, 2019 -
Deep Dive
Could shoppers' money troubles spoil the holidays?
Consumers are wobbling financially, and their debt doesn't help.
By Daphne Howland • Oct. 4, 2019 -
Are retailers doomed for more outages this holiday season?
J. Crew, Lowe's and Walmart experienced tech glitches or crashes last Black Friday. Experts weigh in on how companies can prevent a repeat this year.
By Caroline Jansen • Oct. 3, 2019 -
Opinion
Black Friday: Influencer marketing tips to add to your shopping list
Work early, partner with influencers you trust and focus on the right kind of content, Magda Houalla, head of brand strategy at AspireIQ, writes.
By Magda Houalla • Oct. 2, 2019 -
Sponsored by Omnisend
Top nine ways to prepare your Black Friday marketing strategy
There’s no denying, Black Friday is the biggest shopping holiday of the year. Is your ecommerce store prepared?
Oct. 1, 2019 -
Tariffs threaten to dampen holiday spending
Retailers have little room for error at a time when consumer confidence is showing cracks, an AlixPartners study finds.
By Daphne Howland • Sept. 27, 2019 -
Halloween spending to reach near-record highs
Shoppers plan to spend an average of $86.27 on costumes, decor and candy.
By Lisa Rowan • Sept. 26, 2019 -
Happy Returns expands partnership with World Market
The returns facilitator will be available at all 276 store locations in time for the holiday season, which can serve as both boon and burden for retailers.
By Lisa Rowan • Sept. 24, 2019 -
Deep Dive
Who's hiring for the 2019 holiday season?
American Eagle said it plans to hire nearly 10,000 part-time, seasonal employees, compared to the 22,000 it announced last year.
By Caroline Jansen , Kaarin Moore , Daphne Howland , Cara Salpini , Ben Unglesbee • Updated Oct. 16, 2019 -
Despite economic concerns, shoppers to spend more on 2019 holidays
Millennials plan to spend 15% more than the average shopper and 25% more than baby boomers, an OpenX Technologies report found.
By Tatiana Walk-Morris • Sept. 24, 2019