Dive Brief:

• Discount retailer Five Below broke ground Tuesday on a new distribution center in New Jersey that will eventually more than double its warehouse space in the area.

• All employees are expected to move into the completed facility by next summer, and more than 100 new positions are likely to open as well, the company said.

• In a discount retail environment that has been tricky, Five Below has continued to do well and expand. 

Dive Insight:

Five Below’s name suggest both its similarities and differences to “dollar stores” — it has a wide range of sundry goods that it prices at about $5.00 or lower each. The company has been expanding rapidly in the past couple of years, and the dollar-store wars (which, if a merger goes through​, could spur sell-offs of either some Dollar General or Dollar Tree stores from antitrust concerns) could give Five Below an opportunity for an even wider presence in the U.S.