67% of parents will use BNPL to finance the holidays

Parents are using pay later plans to justify large purchases and better manage their finances, according to a new survey. 

By Tatiana Walk-Morris • Nov. 8, 2024

Amazon debuts virtual holiday shop

The immersive 3D shopping experience includes music, animations and a guided journey to help with product discovery.

By Tatiana Walk-Morris • Nov. 7, 2024

Benefit Cosmetics launches first virtual 3D shopping experience

The grocery store-inspired digital space, dubbed “The Benemart,” blends gaming and holiday shopping. 

By Tatiana Walk-Morris • Nov. 7, 2024

Best Buy pushes tech in holiday ad series

The campaign features the retailer’s new hologram spokesperson, “Gram,” and addresses common problems like finding the perfect gift.

By Nate Delesline III • Nov. 6, 2024

Dick’s recreates iconic holiday film moments with NFL’s Watt brothers

In a new spot, former NFL player J.J. Watt is trapped in a Dick’s store after closing, leading to a series of silly antics.

By Sara Karlovitch • Nov. 6, 2024

Amazon’s holiday campaign spotlights classic song, acts of kindness

“What the World Needs Now Is Love” features heavily in the effort that extends Amazon's focus on music around the holidays.

By Peter Adams • Nov. 5, 2024

Etsy focuses on personalized gifts in sprawling holiday campaign

Waldo, of “Where’s Waldo?” fame, travels the world but only feels seen upon returning home and receiving a thoughtful gift in the platform’s campaign.

By Sara Karlovitch • Nov. 5, 2024

Target touts early Black Friday sale

This week, the retailer will hold a pre-Thanksgiving sale and has also begun offering daily and weekly deals.

By Nate Delesline III • Nov. 4, 2024

In time for the holidays, Affirm updates its app

Consumers made more purchases via BNPL platforms last holiday season. With the lingering impact of inflation, shoppers may do the same this year. 

By Tatiana Walk-Morris • Oct. 31, 2024

The Backroom: Retailers creeping it real

Halloween will drive $11.6 billion in spending this year. Plus, it’s fun!

By Retail Dive Staff • Oct. 31, 2024

Walmart+ annual membership fee slashed in half for the holidays

The retail giant is also offering trial subscriptions as usual amid a Black Friday-Cyber Monday push ahead of an extra-short season.

By Daphne Howland • Oct. 30, 2024

Product review videos to influence holiday shopping

YouTube, Facebook and Instagram are the top social media platforms shoppers are using for research this season, according to a Circana report. 

By Tatiana Walk-Morris • Oct. 30, 2024

Macy’s taps actress Alison Brie for holiday campaign

The spots, which depict Brie embodying the human version of the department store’s annual gift guide, will air across TV, digital and social channels.

By Howard Ruben • Oct. 29, 2024

Target Thanksgiving meal feeds 4 for $20

The retailer joins a slew of grocers that have rolled out holiday meal discounts in an effort to assuage consumer concern about food prices.

By Peyton Bigora • Oct. 29, 2024

5 retail horror stories of 2024

From Youthforia’s problematic foundation shade range to Foxtrot’s abrupt shuttering, retailers have been the subject of some scary stories.

By Caroline Jansen • Oct. 29, 2024

Most consumers plan to shop online this holiday season

While some people started shopping during October’s promotions, most consumers plan to start next month, according to research by Bain & Company.

By Tatiana Walk-Morris • Oct. 28, 2024

Walmart parodies TV hits in Black Friday ‘advertainment’ series

“Deals of Desire” taps into customers’ “main character energy” and follows similar efforts from the retailer that bridge content and commerce.

By Chris Kelly • Oct. 28, 2024

Jennifer Hudson stars in Old Navy’s latest holiday campaign

The campaign, dubbed “Love is in the House,” will air across cinemas, social media, primetime networks and streaming services.

By Howard Ruben • Oct. 28, 2024

2024 holiday retail trends: How to stay agile and maximize every sale opportunity

Discover key 2024 holiday trends and how retailers can stay agile to meet rising consumer demands.

Oct. 28, 2024

The Weekly Closeout: Kate Spade launches M&M’S collection and Nike extends partnership with NBA, WNBA

The fashion company announced a sweet collaboration, while the athletics brand is signing on for another 12 years with the basketball associations. 

By Retail Dive Staff • Oct. 25, 2024

Best Buy extends store hours for the holidays

The electronics retailer also has an extended holiday return and exchange policy for most gifts purchased between Nov. 1 through Dec. 31. 

By Tatiana Walk-Morris • Oct. 24, 2024

Holiday hiring hurdles have retailers banking on cross-training, incentives

Fewer employers plan to hire seasonal help this year, and labor shortages are at least partly to blame.

By Kate Tornone • Oct. 24, 2024

Peloton, Costco partner for the holidays

Costco members will be able to purchase an exclusive Bike+ bundle from Nov. 1 through Feb. 15, as Peloton continues to expand its third-party relationships. 

By Kaarin Moore • Oct. 23, 2024

Retail inventories in good shape for holidays: NRF CEO

Matthew Shay said companies averted disruptions related to the East and Gulf Coast port strike by moving goods early.

By Alejandra Carranza • Oct. 23, 2024

True Religion enlists Megan Thee Stallion to tap into hip-hop culture

The rapper is “hotter than hot right now” and makes the holiday campaign a “milestone moment” for the brand, according to Chief Marketing Officer Kristen D’Arcy.

By Chris Kelly • Oct. 23, 2024