Holidays: Page 48
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Deep DiveWhy holiday marketing sparkled a little less brightly in 2016
Marketing efforts were mostly unremarkable during the recent holiday season as brands resorted to tried-and-true discounts to attract shoppers and few succeeded at making an emotional connection.
By Chantal Tode • Jan. 18, 2017 -
Toys 'R' Us holiday sales fall flat
The toy retailer experienced the same increased competition and discounting that took a toll on many big-box retailers this holiday season.
By Daphne Howland • Jan. 18, 2017 -
Trendline
Inside the 2024 holiday season
Retailers are navigating the effects of inflation as retail’s most important quarter looms.
By Retail Dive staff -
J.C. Penney's turnaround suffers holiday setback
After a slow start in the first three weeks of November, which included the U.S. presidential election, overall same-store sales rose between Thanksgiving week through the end of December.
By Daphne Howland • Jan. 8, 2017 -
Coloring books, Adele leave Barnes & Noble hanging at the holidays
Without a hot gift trend or a blockbuster album, store traffic was slow, though the bookseller managed better-than-expected profits thanks to cost-cutting.
By Daphne Howland • Jan. 6, 2017 -
Report: Holiday spending climbs 16%
Consumers surveyed by the International Council of Shopping Centers spent 4% more than they thought they would, but many of their dollars went to restaurants and entertainment.
By Daphne Howland • Jan. 4, 2017 -
Discounts, e-commerce costs hit margins in otherwise solid holiday quarter
Holiday spending was up 3.8% to $196.1 billion in 2016, the strongest rate of growth since 2011, retail research agency and consulting firm Conlumino found.
By Daphne Howland • Jan. 3, 2017 -
Amazon touts bountiful holiday season for Alexa-based devices
Sales of Amazon devices employing the company’s Alexa virtual assistant technology were nine times higher than during the 2015 holiday shopping rush.
By Dan O'Shea • Dec. 29, 2016 -
Sears
Study: Retailers kept late holiday shoppers happy with omnichannel services
While retailers were more cautious about making delivery promises they couldn’t keep, in-store pickup helped them make sales as late as Christmas Eve.
By Daphne Howland • Dec. 28, 2016 -
Birchbox press materials
Deep DiveBirchbox CEO: We're here for the 'beauty majority'
The company that launched subscription-based beauty retail believes brick and mortar holds real promise. And founder Katia Beauchamp is fine with giving rivals a few incremental sales.
By Daphne Howland • Dec. 28, 2016 -
Report: Retailers killing margins with heavy promotions for holiday homestretch
Despite favorable economic conditions, consumers aren’t spending as much as expected this holiday season, and retailers are slashing prices to change the trend.
By Daphne Howland • Dec. 23, 2016 -
UPS invests in reverse-logistics startup Optoro, readies for National Returns Day
Optoro applies algorithm-based analytics to determine where the retailer will best recoup its losses on unwanted items.
By Edwin Lopez, Jennifer McKevitt • Dec. 22, 2016 -
Amazon pays shipping on Goodwill donations packaged in e-retailer's boxes
Shipping platform Give Back Box has partnered with several other retailers since 2012, including Overstock, Ann Taylor, New Egg, eBags, Bonobos and REI.
By Dan O'Shea • Dec. 21, 2016 -
Deep Dive
The new look of fashion: How 2016 made over apparel retail
Amazon disrupted and dominated apparel throughout the year, but it wasn't the only trendsetter: Mobile made waves, omnichannel became omnipresent — and much more.
By Lara Ewen • Dec. 21, 2016 -
Amazon Echo sold out online, only available at stores — and rivals
The Alexa-powered speakers are still for sale at many of its physical stores and pop-ups, as well as competitors Best Buy, eBay and Rakuten.
By Daphne Howland • Dec. 21, 2016 -
Wal-Mart holiday videos hit more than 75M views on YouTube
Paid media and a holiday-themed channel are driving views for the retailer.
By David Kirkpatrick • Dec. 20, 2016 -
Starbucks, Walgreens use Promoted Places on Google Maps for holiday marketing
As location data becomes more essential during key moments, brands are staking out their territory.
By David Kirkpatrick • Dec. 19, 2016 -
Short-staffed Amazon cargo pilots take concerns directly to Prime customers
The International Brotherhood of Teamsters Local Union 1224 says air carrier contractors Atlas Air WW and Air Transport Services Group “overcommitted their operations by taking on Amazon’s business.”
By Daphne Howland • Dec. 19, 2016 -
American Eagle, Aerie debut bots for bra browsing, holiday shopping
Customers may browse bra styles using filters like fit, style or occasion. The bot also promotes company culture through photos, videos and social media.
By Dan O'Shea • Dec. 18, 2016 -
Report: Amazon widens lead on holiday sales
The e-commerce giant is this year’s top destination for gifts, widening its lead over once-dominant Wal-Mart, according to reports from Prosper Insights & Analytics and Moody’s released Thursday.
By Daphne Howland • Dec. 16, 2016 -
Commerce Dept: November retail sales miss expectations
It was a tepid month for retail, with the launch of the holiday period chopped up by election jitters and early seasonal shopping promotions.
By Daphne Howland • Dec. 15, 2016 -
Kohl's to stay open 107 hours straight before Christmas
The end of the marathon opening, Super Saturday, falls on both Christmas Eve and the first night of Hannukah, but heavy discounts could hurt margins.
By Daphne Howland • Dec. 14, 2016 -
Nordstrom rolls out CashStar eGifting service
The service, a more personal alternative to traditional gift cards, could help retailers increase sales conversion rates and reduce unwanted gift returns.
By Dan O'Shea • Dec. 13, 2016 -
Wal-Mart sets last-minute holiday pickup, delivery cutoff times
The retail giant, like rival Target, is catering to procrastinating holiday shoppers with omnichannel services.
By Daphne Howland • Dec. 13, 2016 -
Report: UPS, FedEx struggling to keep pace with holiday e-commerce explosion
On-time delivery rates have been down since Thanksgiving compared to other periods of the year.
By Daphne Howland • Dec. 13, 2016 -
November retail hiring plummets to 6-year low
U.S. retailers added 521,800 workers during the first two months of the 2016 holiday season, plunging 14% from year-ago totals, according to global outplacement firm Challenger, Gray & Christmas.
By Daphne Howland • Dec. 13, 2016
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