Technology: Page 2


  • Person working on crafts in Etsy campaign spot
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    Courtesy of Etsy
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    Etsy addresses anxiety over AI, mass manufacturing with new brand mission

    Real Etsy sellers are highlighted in ads that complement policy changes that aim to more strongly enforce a human touch on products. 

    By Peter Adams • July 10, 2024
  • A box labeled "Hasbro" is displayed, along with other store products.
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    Justin Sullivan via Getty Images
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    Hasbro’s early adoption of Prime Video ads helps reel in new buyers

    Successful campaigns for Peppa Pig and Play-Doh lend credence to Amazon’s bigger pitch around its upper-funnel advertising capabilities.

    By Peter Adams • July 10, 2024
  • Trendline

    Digital innovation and technology trends in retail

    From drones to smart fitting rooms, to cashless purchases to virtual meditation, how the consumer engages with retailers continue to evolve.

    By Retail Dive staff
  • An Amazon Echo Spot device.
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    Courtesy of Amazon
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    Amazon debuts all-new Echo Spot ahead of Prime Day

    The smart alarm clock comes with “better visuals and improved audio quality” from its original device, according to the company. 

    By Tatiana Walk-Morris • July 9, 2024
  • Made In cookware in a kitchen
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    Courtesy of Made In
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    Made In Cookware launches Canadian website

    The North American expansion comes as the company looks to grow in more international markets.

    By Howard Ruben • July 9, 2024
  • Close-up of a person using a self checkout machine.
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    Julia Gomina via Getty Images
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    Self checkout boasts ‘record’ year: report

    The U.S. is the world’s largest self-checkout market, driven in part by supermarket chains and c-stores, even as some retailers pull back on the tech.

    By Tatiana Walk-Morris • July 8, 2024
  • Room with a neon sign that says 'Be Unreasonable' with weights and a desk.
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    Courtesy of Klarna
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    Klarna extends buy now, pay later services to Adobe Commerce merchants

    Though BNPL transactions are on the rise, they especially appeal to cash-strapped customers, research suggests.

    By Tatiana Walk-Morris • July 8, 2024
  • The eBay logo is displayed on the roof of eBay headquarters.
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    Justin Sullivan via Getty Images
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    EBay to accept Venmo

    After dropping American Express, the marketplace said it will accept payments through Venmo — a digital tool popular among Gen Z and millennials.

    By Patrick Cooley • July 8, 2024
  • Two workers in a restaurant collaborating on a tablet.
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    LumiNola via Getty Images
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    Sponsored by Point B

    How retailers can engage the modern deskless worker

    Streamline the deskless employee experience and enhance productivity with a single app that unites frontline workers.

    By Kirsten Markley & Jesse Burns • July 8, 2024
  • E.l.f. Beauty imagery for its E.l.f. Up! experience on Roblox. The image shows four virtual characters standing together in a colorful virtual world.
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    Courtesy of E.l.f. Beauty
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    E.l.f. tests real-world commerce on Roblox via Walmart tech

    Users can purchase a variety of physical products at a virtual kiosk within the beauty marketer’s existing E.l.f. Up! experience.

    By Jessica Deyo • July 2, 2024
  • A person in front of shopping cart scanners in a store
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    Courtesy of Sam's Club
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    Gen Z, millennials drive membership growth at Sam’s Club

    Walmart CFO John David Rainey said the digital experience at the club retailer resonates with that cohort. 

    By July 1, 2024
  • The TikTok app is displayed on an Apple iPhone.
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    Photo Illustration by Drew Angerer via Getty Images
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    TikTok Shop to discount ‘thousands’ of items during sales event

    The social media platform is following Amazon’s lead with its own Deals for You Days this July. 

    By Tatiana Walk-Morris • June 28, 2024
  • A Face Haus esthetician prepping her work space for a customer.
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    Courtesy of Face Haus, Perfect Corp.
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    Perfect Corp. and Face Haus partner to bring AI enhanced skincare

    The technology helps estheticians identify key skin concerns to help customers better understand their needs.

    By June 28, 2024
  • An Amazon Prime delivery truck
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    Courtesy of Amazon
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    Amazon market cap reaches $2 trillion

    As the company reaches a financial milestone, it is reportedly developing a budget marketplace to compete with Temu and Shein.

    By June 27, 2024
  • The TikTok app is displayed on an Apple iPhone.
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    Photo Illustration by Drew Angerer via Getty Images
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    TikTok Shop looks to woo small businesses with accelerators

    Despite facing a U.S. ban, the social media platform is investing in resources to help scale women- and LGBTQIA+-owned businesses.

    By Tatiana Walk-Morris • June 26, 2024
  • Toys R Us OpenAI
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    Courtesy of Toys R Us
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    Toys R Us creates first brand film to use OpenAI’s text-to-video tool

    As it prepares for a major relaunch, the toy brand’s production arm is embracing generative AI tools that have become the focus of the marketing and media industries for the last few years.

    By Chris Kelly • June 26, 2024
  • A wall that reads "Foot Locker" with a wood bar-like setup in front of it.
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    Courtesy of Foot Locker, Inc.
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    Foot Locker’s new loyalty program lets shoppers redeem points for cash, sneaker access

    A new mobile app will join the refreshed FLX Rewards program later this year as the athletics retailer undergoes a major turnaround effort.

    By June 25, 2024
  • A red storefront entrance with a white dot-in-circle logo and an "order pickup" sign on the door. Trees and blue sky with white clouds on the right.
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    Daphne Howland/Retail Dive
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    Target teams with Shopify to expand its marketplace

    A selection of Shopify merchants, like True Classic, will join the mass merchant’s digital marketplace, with some available in stores in coming months.

    By Tatiana Walk-Morris • June 25, 2024
  • A plane flys over a J.C. Penney storefront.
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    Justin Sullivan via Getty Images
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    J.C. Penney spends $40M on distribution center upgrades

    The retailer installed new automation technology at its plant in Reno, Nevada, as part of a larger investment strategy.

    By Philip Neuffer • June 24, 2024
  • A Verity-manufactured drone hovers nearby boxed inventory in a warehouse.
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    Courtesy of Verity
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    Sportswear brand On taps warehouse drones

    The retailer has partnered with AI and robotics company Verity to improve fulfillment operations and inventory visibility.

    By Kelly Stroh • June 21, 2024
  • Customer at Sephora Times Square testing the Makeup by Mario AR Mirror for virtual bronzer try-on
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    Courtesy of Makeup by Mario
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    Makeup by Mario launches AR mirror at Sephora Times Square

    The limited-time experience helps users with selecting a shade and product application.

    By June 20, 2024
  • A Target employee completes an in-store checkout purchase and hands a customer a receipt.
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    Permission granted by Target
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    Target to roll out generative AI chatbot for store employees

    The new tool, dubbed Store Companion, is designed to answer on-the-job process questions and support store operations.

    By June 20, 2024
  • Picture of Instacart and Sally Beauty partnership.
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    Courtesy of Instacart
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    Sally Beauty expands same-day delivery services with Instacart deal

    The beauty retailer scaled up the partnership following a successful pilot earlier this year and will now offer the service from more than 2,200 stores.

    By Tatiana Walk-Morris • June 20, 2024
  • The Amazon Prime app is seen on a mobile phone.
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    Getty Images via Getty Images
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    Amazon unveils cookieless ad-targeting solution

    Ad Relevance uses AI to analyze billions of browsing, shopping and streaming signals and improved addressability in testing.

    By Peter Adams • June 20, 2024
  • A lit-up storefront at dusk.
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    Courtesy of Gap Inc.
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    Gap Inc. names new CTO

    Like CEO Richard Dickson, Sven Gerjets joins the apparel company from Mattel where he served as its chief technology officer.

    By Tatiana Walk-Morris • June 18, 2024
  • A YouTube Shopping advertisement shows Clorox wipes set out on a wood table.
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    Permission granted by Instacart
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    Instacart plugs retail media data into YouTube Shopping ads to fuel offsite growth

    Clorox is among the first brands piloting the integration that is part of the growing push by retail media networks into offsite marketing channels.

    By Peter Adams • June 17, 2024